Indian Smartphone Industry

Hello guys in this blog I will briefly explain you about the different aspects of smart phones like classification, smartphone companies and their origin, reality of smartphone industry and at last I will explain you about China and Indian smartphone market.

(image taken from ecnomicstimes.com)

As we knew that over the year we are getting new features in smart phones, from calling to banking in all field mobile is helping out everyone. Person will buy the phones according to his need, budget etc.in India we can see 502.2 million users (Dec 2019). So we can differentiate the mobile market in to different categories:

Classification of smartphones:

1. Entry level smart phones (cost range from Rs.4000- Rs.6000)

2. Budget segment (Below Rs.10, 000 to 11,000)

3. Mid range phones (Below Rs.20, 000)

4. Upper mid range (Below Rs.30, 000)

5. Flagship phones (Rs.40, 000-Rs.50000)

6. Premium phones (more than Rs.50, 000)

 Note: Because of Increase in GST on mobile phones and Pandemic situation price of all mobiles were increased.

Origin of Smartphone companies:

As we all know that now days boycott Chinese products campaign is going on so we need to know the mobile companies origin or ownership countries.

SI.No	Companies /Brands	Origin/ ownership country
1	Apple	California ,USA
2	Samsung	South Korea
3	MI, Xiaomi, Redmi, POCO	China
4	Honor	China
5	Huawei	China
6	Realme	China
7	One plus	China
8	Oppo	China
9	Vivo	China
10	Infinix	China
11	Asus	Taiwan
12	Motrola (Owned by Lenavo)	China
13	Micromax	India
14	Lava/Spice/Karbonn	India
15	Google Pixel	Taiwan
16	Nokia	Finland

( these  were the famous and top brands in India)

Real truth of mobile industry:

• For a good phone customers see at its look, design, cameras, RAM and Storage, Processor, Display, Battery and of course value for money (price). It’s not possible to get all features in one phone. Day by day the demands for phones were increasing by taking of this some companies were launching new phones once in 2 months with slight changes, they will not consider customer needs just go on lunching the phones by this companies confusing the customers, they will fail to give good after sale services, software updates and unable to provide value for money phones.
• In the name of software updates they will slow down the old phones and filled with bugs to damage the phone. Companies making customers fool by creating hype through advertisement. And when we talk about Online and Offline market, there is huge price differences is there. Mostly in offline the shop owner for his own profit sell the phones at higher prices and customers will not get good phones. Companies should stop launching more phones with little changes and should focus on customer’s needs.    

China and Indian smartphone market:

(image taken from businesstoday.com)

• Guys now a days around 70% of the Indian markets were occupied by Chinese company reaming is   occupied by Samsung, Apple,Asus and others. While no Indian companies were in competition. As Chinese companies offer good phones at cheaper prices people buy these phones more. Its companies don’t have their own R & D, manufacturing units/factories and other components of phone and non Chinese   phones were costly. So indirectly market is depends on China.
• There were many security issues with Chinese phones people still buy them. As government has given some tax cuttings if companies setup their manufacturing /assembling units in India many of these companies just assemble these phones in India and label them as made in India. Indian companies should make a strong comeback.

I am not hating any companies nor promoting any companies , my intention was just to give information to the people .